Product compliance
made simple.
Classify products accurately, identify regulatory requirements, and ensure every shipment meets compliance standards before it reaches the border.
The Challenge
Product classification is complex and high-stakes
Getting product classification wrong is expensive. Under-classification leads to enforcement actions, penalties, and seizures. Over-classification means you're overpaying on duties — sometimes by thousands per entry.
With thousands of HTS codes, constantly changing tariff schedules, and complex rules around materials and country of origin, even experienced brokers make mistakes. Tru brings AI-powered accuracy to every classification decision.
How Tru handles product compliance
AI-powered classification and regulatory screening for your entire product catalog.
AI Classification
Upload a product description and get instant HTS code suggestions with confidence scores. Trained on millions of rulings and cross-referenced against the latest tariff schedule.
PGA Requirements
Automatically identify which Partner Government Agencies — FDA, CPSC, EPA, FCC, and more — have requirements for each product. Never miss a filing requirement.
Duty Calculation
Calculate accurate duty rates including base tariffs, additional duties, trade agreement preferences, and exclusions. Know your landed cost before you ship.
99.2%
Classification accuracy
10,000+
HTS codes supported
< 10 sec
Average classification time
“Our entry processing time dropped from 45 minutes to under 10. Our clients notice the difference.”
— Robert M., Licensed Customs Broker
Tru Identity, Inc. (“Tru Identity”, “Tru”, “We”, “Us”, or “Our”) provides a risk analysis platform (“Tru Services” or the “Services”) for brands and shippers to build and maintain compliant supply chains.
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