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Section 232 Tariffs Live on Tru

Updates·May 16, 2024

Guide to Implementing USMCA as an SMB

By Hugo Pakula

Key Benefits of USMCA for SMBs

Market Access and Tariff Reductions — The USMCA eliminates tariffs on 97% of goods traded between the U.S., Canada, and Mexico. For SMBs in particular, this reduction in tariffs can significantly lower costs and enhance competitiveness against larger companies.

💡If your products are particularly affected by tariffs but are low-value (e.g. less than $800 in fair retail value), and you have customers in the US, you may want to consider importing under the De Minimis exception.

Streamlined Customs Procedures — Simplified and expedited customs processes under the USMCA help SMBs save time and reduce costs, making cross-border trade more accessible and efficient.

Intellectual Property Protections — Enhanced IP protections under the USMCA provide SMBs with the confidence to innovate and expand into new markets without the fear of IP theft. This is particularly beneficial for tech startups and small manufacturers with unique products.

Digital Trade Provisions — The agreement's digital trade provisions lower barriers to entry for e-commerce and digital services. SMBs can expand their reach and customer base across North America more easily, without facing restrictive regulations.

Labor Provisions — The emphasis on fair labor practices under the USMCA helps create a level playing field by preventing enterprises from exploiting lower labor costs. This promotes sustainable business practices and fair competition.

Environmental Standards — The USMCA's stricter environmental standards promote sustainability, which can open up new market opportunities for SMBs offering environmentally friendly products and services.

Key concerns when implementing USMCA in your supply chain strategy


Complex Certification of Origin Requirements

The detailed documentation needed to prove goods qualify for preferential tariff treatment can be a significant administrative burden for your company. The time and resources required may outweigh the tariff savings.

💡There are a number of strategies to comply with these rules without breaking the bank. We're happy to help you claim these benefits — just get in touch with our team at support@truregister.com and we'll complete a no-obligation review of your supply chain strategy and discuss your specific situation.

Dispute Resolution Mechanisms

While the USMCA provides structured processes for resolving trade disputes, these can be costly and time-consuming. You may find the associated legal fees and administrative expenses prohibitive.

Size of Shipments

Depending on the current practices and size of a typical shipment, it may not make sense to move operations to North America simply to capture the benefits of this trade agreement. For smaller shipments that would otherwise come directly to the US from overseas, there may be no additional benefit to moving goods to a member country before distributing to the others — e.g. to take advantage of a tariff exception like Section 321 (De Minimis) you do not need to move your goods to Mexico or Canada to claim that cost reduction.

Stricter Labor and Environmental Standards

Compliance with the USMCA's labor and environmental standards can involve significant operational changes and investments. For an SMB with more stringent budget requirements, the financial and operational burden of meeting these requirements may be challenging.

💡There are a number of strategies to comply with these rules without breaking the bank. We're happy to help you claim these benefits — just get in touch with our team at support@truregister.com and we'll complete a no-obligation review of your supply chain strategy and discuss your specific situation.

Enhanced Digital Trade Rules

Implementing robust data protection measures as required by the USMCA can be costly and complex. Some companies, e.g. SMBs with limited IT resources, may struggle to meet these requirements and could face penalties for non-compliance. It is important to review your supply chain strategy before taking on the work that comes with deciding to implement a USMCA component in your import strategy.

Intellectual Property (IP) Enforcement

While the USMCA enhances IP protections, enforcing these rights can be a costly and complex process. SMBs may lack the financial resources to pursue IP enforcement actions, particularly across borders.

It is important to note while these are components of USMCA that may affect your business and increase your operational burden, there are ways to preemptively address these to allow you to still capture the benefit and minimize the potential downsides for your business.

Summary of Benefits and Considerations for SMBs

While the USMCA offers significant opportunities for SMBs, it's a must for your team to weigh the potential downsides, in particular, the implications to your cash flow and supply chain planning. While the consideration of the drawbacks is necessary, there are affordable tools to solve for these if the benefits are something an SMB wishes to capture.

By taking the time to consider how your supply chain strategy aligns with the benefits of USMCA, SMBs can make informed decisions about which aspects of the USMCA would enable your business to grow and better deliver on your ‘customer promise’.